Robots and Logistics


Nowadays many jobs are getting obsolete, they actually are disappearing day by day and this reality includes roles inside the logistics, transport and freight industry. More and more big players of this game are including “robotic” assistance into their systems and work procedures. This reality made me questioning, how can we remain active and not just active but also, how can we remain useful, promoting and offering value to people? It is clear that “automatic jobs”, based on repetitive tasks, are going to disappear soon so, it is clear than the only way to create value is to based on our intrinsic and unique value as humans, which is empathy.  

Just need to say that every conversation that I have with Maersk ‘s customer service chat starts with “please contact me with a real person”. After that request, I’m introduced with a real human, or at least I hope so, and we can have a richer conversation. What am I expecting when doing that? Empathy, which will help us and our client to solve the necessity, quicker. This point is crucial in logistics because the main goal should be, and it is, solve the problem, full fill the need, using the less resource possible, which in this industry is time. 

Just a quick video for you to show you what’s going on at the warehouses level. This video may change your approach to this article.


What’s the need?

Design a system which can remain and prevail even through deep changes, changes as the one we are living since 2019. The pandemic changed the habits, the rhythms and most of all the beliefs of people, which affects directly their preferences. This is when the concept of #circular-economy pops up.  The concept that fascinates me is the circular aspect, it’s a win-win for all parties involved. The question, how can we offer value and at the same time, benefit the company, the entity which organises all.  

This is when I come back to the basics, the stages of getting circular. You can refer to my last article regarding this topic “Closing the Loops: Challenges vs Benefits”. If we analyse each of the points, I’ve mentioned in the last article, we could make a path easier or at least will be a starting point. The main goal here is “close the loop”.  

How the result of a procedure could be the feed or starting point of the next one? How can we all get some benefit from the chain? If you ask me, one point to start the conversation should be “no gaps”. No gaps in un-used containers, no empty boxes shipped anywhere. It should be a way to use all the space or at least the max possible. Today, there are thousands of cubic meters moved around without any function. Containers travelling for months around without any other function than come back to the owner yard. This is just a quick example that comes to my mind when we talk about efficiently and sustainability.  


What I mean with clean? Without waste. 

If we talk about #circular-economy, does not matter which industry are you in. Logistic, transport and freight the procedures involved are crucial. Usually, logistics is what sticks all the part of the puzzle together, the brain which coordinates it all. If we want a sustainable process, the freight, the transport, the operations should be sustainable, clean and circular. What I mean with clean? Without waste. 

These are a few points I think you should start questioning if leading a transport, logistics organisation: 

  1. Waste creation points – Efficient procedures 
  1. “Empathy level” – Quality assistance  
  1. Continuous training – CS improvement  
  1. Specialisation – Quality of knowledge  

I believe that the concept of #circular-economy do not just apply to a concrete and tangible procedures but also to a mindset of operative thinking. The “How” we do things, from the designing of the products we choose to buy because they are sustainable, until the operations we agree to go through to bring our cargo from overseas. It does not matter if the importer it’s a person or a business, the decisions and preferences will be done always at the human level. At the end of the day we are all humans and the projects, brands, companies we are building start from a dream, a necessity or a goal which we aim to make it last as longer possible.  

“…it is clear than the only way to create value is to based it on our intrinsic and unique value as humans, which is empathy.  ” 

-Debora Cardenas

Next article: I will develop these 4 points mentioned above (1. Waste creation – 2. Emphaty level – 3. Continuous training – 4. Specialization) more in deep and jump into the application of #circular-economy inside urban sports. Fascinates me the goal of applying this concept to one of my projects @Flop Supplies, a brand which empowers youth to keep skating and build community. 

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If you enjoyed this article #shareit with colleagues, friends and family. You will be motivating me and other to keep the concept alive and evolving. Thank you 

Article by Debora Cardenas

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